The French Dairy Council CNIEL introduces “Europe Full of Character” to Bali, in collaboration with the European Union. This campaign showcases diverse French cheeses, highlighting their versatility and suitability for various occasions. Led by cheese expert Francois Robin, the initiative offers master classes and tastings, emphasizing why French cheese is ideal for special moments. Specifically designed for Bali Culinary Pastry School students, the Cheese Masterclass is the centerpiece of this gastronomic adventure into the world of French cheese.
Beyond promotion, the initiative aims to nurture the culinary talents of young Indonesians, guiding them to appreciate French cheese. Participants gain insights into the French dairy industry, exploring regions’ unique cheese heritages, flavor diversity, and textural variations. The program also imparts the art of cheese making, revealing secrets and guiding participants in creating culinary delights.
Emilie Martin, Managing Director, Asia Pacific, CNIEL, expresses excitement about bringing “Europe Full of Character” to Bali. French cheese’s increasing popularity in Asia, especially Indonesia, aligns with evolving culinary trends, adding elegance and delight to each bite.
French cheese, rooted in regional qualities and ripening periods, goes beyond a tasting experience. It reflects a rich history and the essence of the French lifestyle. The event showcases six French cheeses, symbolizing the art of living in France. Lulu Bistrot Bali contributes to the experience by opening its doors for a master class, enriching knowledge about French cheese integration into recipes.
The French cheese experience event, held at Lulu Bistrot Bali, aims to convey the joy of French cheese to the Indonesian people. The campaign invites culinary students, chefs, and cheese enthusiasts to join this mouth-watering journey, savoring the charm and character of French cheese.